With the wave of social media marketing upon us – “byte-sized” content is a must. YouTube, Facebook, Instagram, Snapchat, and Twitter are redefining video marketing, calling for short videos that often reuse footage. Social media edits provide “byte-sized” amounts of information which are direct and easily consumable. This allows a person who is scrolling through their social media to quickly gain an understanding of the company and product as well as simply garner interest.

For example, consider the commercials that run during the Super Bowl. While the commercial is only 30 sec. to a minute long during the live programming, there are often extended cuts for YouTube and the advertisers’ websites. A 15 second commercial for a platform like Facebook, and numerous edits that populate other social media outlets. These videos are extremely effective as they allow a company to maximize their reach with only one day of filming.

Here at Advanced Media Services, we understand the vast variety of marketing possibilities and can help. Through a full day of shooting we can capture a wealth of material; Products Lines, Stock Footage, Event Coverage, Testimonials..etc. that we canlater edit and re-edit. Therefore, multiple “byte-sized” videos are produced from only one day of shooting for mass impact and a continuous online presence.

Overall, “byte-sized” content is an extremely effective method for expanding your company’s audience while saving money. Social media edits allow your company’s product to be marketed to a larger audience and ultimately kept in the public eye.